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DTSTART;TZID=America/New_York:20260909T100000
DTEND;TZID=America/New_York:20260909T120000
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Mason SBDC: Partner Event - SEO & Social Selling
DESCRIPTION:SEO & Social SellingRegister HERE.The following will be covered during this live webinar:Power of SEO and social media for attracting customers\, including local SEO to precisely target your market.Website optimization for lead generation. How personas\, message maps\, and content calendars help to make your website and social media footprint more attractive when integrated.Social selling as an amplifier of your existing sales and marketing strategy. Learn to build an omni channel presence and customer journey for faster wins.What your digital channel strategy needs\, to be effective in terms of content\, technology and investment.How to effectively use paid media and advertising. Cost savings of optimizing your website and SEO to maximize paid media spend and ROI.Speaker: Hussain Shah\, Subject Matter Expert - Digital Marketing\, Mason SBDC & Timm Johnson - Director\, Mason SBDCCo-sponsor(s) & Partner(s): Prince William County Department of Economic Development and Tourism & Prince William Chamber of CommerceCancellation Policy: Contact the Center regarding cancellation 24 business hours prior to the event. Kindly email   help@masonsbdc.org (preferred) or call 703-261-4105 to notify the team.Special Instructions: This live webinar will be presented via Zoom. Webinar access details (Zoom invitation) will be provided after registration.\nIn partnership with:
X-ALT-DESC;FMTTYPE=text/html:<!DOCTYPE html><html><head><title></title></head><body aria-disabled="false"><h1 style="color: rgb(0\, 0\, 0)\; font-family: arial\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;">SEO &amp\; Social Selling</h1><h1 style="color: rgb(0\, 0\, 0)\; font-family: arial\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><a fr-original-style="" href="https://clients.virginiasbdc.org/workshop.aspx?ekey=110460035" rel="noopener noreferrer" style="user-select: auto\;" target="_blank"><span style="font-family: Tahoma\,Geneva\,sans-serif\;"><strong fr-original-style="" style="font-weight: 700\;"><span style="font-size: 18px\;">Register HERE.</span></strong></span></a></h1><p style="color: rgb(0\, 0\, 0)\; font-family: arial\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;">The following will be covered during this live webinar:</p><ul fr-original-style="color: rgb(0\, 0\, 0)\; font-family: arial\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;" style="color: rgb(0\, 0\, 0)\; font-family: arial\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; list-style-position: inside\;"><li>Power of SEO and social media for attracting customers\, including local SEO to precisely target your market.</li><li>Website optimization for lead generation. How personas\, message maps\, and content calendars help to make your website and social media footprint more attractive when integrated.</li><li>Social selling as an amplifier of your existing sales and marketing strategy. Learn to build an omni channel presence and customer journey for faster wins.</li><li>What your digital channel strategy needs\, to be effective in terms of content\, technology and investment.</li><li>How to effectively use paid media and advertising. Cost savings of optimizing your website and SEO to maximize paid media spend and ROI.</li></ul><hr style="color: rgb(0\, 0\, 0)\; font-family: arial\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; clear: both\; user-select: none\; break-after: page\;" fr-original-style="color: rgb(0\, 0\, 0)\; font-family: arial\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><p style="color: rgb(0\, 0\, 0)\; font-family: arial\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><strong fr-original-style="" style="font-weight: 700\;">Speaker:</strong> <a fr-original-style="" href="https://masonsbdc.org/team/#hussainshah" style="user-select: auto\;">Hussain Shah</a>\, Subject Matter Expert - Digital Marketing\, Mason SBDC &amp\;&nbsp\;<a fr-original-style="" href="https://masonsbdc.org/team/#timmjohnson" style="user-select: auto\;">Timm Johnson</a> - Director\, Mason SBDC</p><p style="color: rgb(0\, 0\, 0)\; font-family: arial\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><strong fr-original-style="" style="font-weight: 700\;">Co-sponsor(s) &amp\; Partner(s):</strong> <a fr-original-style="" href="https://www.pwcded.org/" style="user-select: auto\;">Prince William County Department of Economic Development and Tourism</a> &amp\;&nbsp\;<a fr-original-style="" href="https://pwchamber.org/" style="user-select: auto\;">Prince William Chamber of Commerce</a></p><p style="color: rgb(0\, 0\, 0)\; font-family: arial\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><strong fr-original-style="" style="font-weight: 700\;">Cancellation Policy:</strong> Contact the Center regarding cancellation&nbsp\;<strong fr-original-style="" style="font-weight: 700\;">24 business hours</strong> prior to the event. Kindly email &ndash\; help@masonsbdc.org (preferred) or call 703-261-4105 to notify the team.</p><p style="color: rgb(0\, 0\, 0)\; font-family: arial\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><strong fr-original-style="" style="font-weight: 700\;">Special Instructions:</strong> This live webinar will be presented via Zoom. Webinar access details (Zoom invitation) will be provided after registration.</p><p><span style="font-family: Tahoma\,Geneva\,sans-serif\;"><span style="font-size: 18px\;"><br></span></span></p><p style="color: rgb(0\, 0\, 0)\; font-family: arial\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: center\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><strong fr-original-style="" style="font-weight: 700\;"><em><span style="font-size: 18px\; font-family: Tahoma\, Geneva\, sans-serif\;">In partnership with:</span></em></strong></p><p style="color: rgb(0\, 0\, 0)\; font-family: arial\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: center\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><strong fr-original-style="" style="font-weight: 700\;"><em><span style="font-size: 18px\;"><a fr-original-style="" href="https://masonsbdc.org/" rel="noopener noreferrer" style="user-select: auto\;" target="_blank"><img src="https://res.cloudinary.com/micronetonline/image/upload/c_limit\,w_450\,h_347/v1706711632/tenants/3d5beb90-a6dc-4bc3-b6c4-46b1feff29a0/f9e3c510016b43e18f74b8b781a3b2e7/1Mason-SBDC-Logo-Stacked.png" width="260" style="width: 260px\; height: 200.489px\; position: relative\; max-width: 100%\; cursor: pointer\; padding: 0px 1px\;" height="200.489" fr-original-style="width: 260px\; height: 200.489px\;" fr-original-class="fr-draggable"></a>&nbsp\;</span></em></strong></p><p style="color: rgb(0\, 0\, 0)\; font-family: arial\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: center\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><img src="https://res.cloudinary.com/micronetonline/image/upload/v1760112243/tenants/3d5beb90-a6dc-4bc3-b6c4-46b1feff29a0/701df9f7958d46c79841a9059545003a/1760112239528.png" alt="Prince William Economic Development and Tourism" tabindex="0" aria-label="Prince William Economic Development and Tourism" width="396" style="width: 396px\; height: 66.3455px\; position: relative\; max-width: 100%\; cursor: pointer\; padding: 0px 1px\;" height="66.3455" fr-original-style="width: 396px\; height: 66.3455px\;" fr-original-class="fr-draggable"><br></p></body></html>
LOCATION:
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DTSTAMP:20260510T044113Z
URL:https://princewilliamchamberofcommerce.growthzoneapp.com/eventcalendar/Details/mason-sbdc-partner-event-seo-social-selling-1720530?sourceTypeId=Hub
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